…CBD & Hemp products increases another 28.54 percent. In the age of the internet, consumers have never been so well informed about their health, wellness and beauty treatment options. CBD & Hemp products are just starting to get noticed by mainstream consumers with a propensity for natural products. This fact, and other research findings, are the basis for the Brightfield Group’s
CBD & Hemp products sales projections – predicting industry growth from $591 million in 2018 to $22 billion by 2020!
All research indicators point to a trend towards non-cannabis users becoming regular CBD & hemp product users. As a result, competition in the CBD & hemp products category will be fierce.
To succeed, CBD & hemp product producers will need to clearly define their brand and create a look and feel that will encourage their target audience to try, embrace and then become loyal to their unique brand of CBD & hemp products.